Built Around Better Wheels
Smartcar Performance is a specialist alloy wheel repair, refurbishment and finishing business built around one simple idea: combine the right equipment, the right processes and the right finish to give alloy wheels the attention they deserve.
Automotive experience with a specialist direction
Smartcar Performance has grown from the wider automotive experience behind Smartcar into a business with a dedicated focus on alloy wheels.
As wheel designs, finishes and customer expectations have evolved, so has the technology required to repair and refinish them properly. What was once treated as a relatively simple cosmetic service can now involve precision CNC machining, specialist polishing, welding, surface preparation, powder coating and detailed finish selection.
That is the reason for Smartcar Performance: to create a more focused environment for these specialist wheel services and to continue investing in the processes needed to deliver them.
A natural evolution of our wheel capability
The dedicated brand gives alloy wheel services their own identity, allowing the business to focus more deeply on specialist repair, refinishing and technology.
Automotive Foundation
Built from practical experience in automotive cosmetic repair and vehicle presentation.
Wheel Specialisation
A dedicated focus on the repair, restoration and transformation of alloy wheels.
Technology Investment
Specialist machinery expands what can be achieved beyond conventional cosmetic wheel refinishing.
Performance Identity
A brand designed around customers and trade partners who value finish, detail and specialist capability.
Give every wheel the right process
There is no single refurbishment method that is right for every wheel. Design, construction, condition, previous repairs and the finish a customer wants all influence the route that should be considered.
Our purpose is to bring multiple specialist processes together so that wheels can be assessed according to what they actually need.
The principles behind the brand
These principles shape how Smartcar Performance approaches both individual customer vehicles and ongoing trade work.
Specialism
Develop deeper capability around alloy wheels rather than treating wheel work as a small add-on service.
Investment
Continue developing equipment and processes as modern wheel technology and finishes evolve.
Assessment
Consider condition and suitability before deciding what repair or finish should be applied.
Choice
Give customers access to OEM-inspired, performance, custom and specialist finish options.
Clarity
Explain the available routes so customers can make a more informed decision about their wheels.
Progress
Keep improving the workshop capability rather than standing still as the industry develops.
Specialist capability under one roof
The Smartcar Performance proposition is built around combining processes. A wheel may need cosmetic restoration, structural attention, specialist machining or a completely different finish.
Bringing these capabilities together gives us greater flexibility when assessing what can be achieved.
For enthusiasts, everyday drivers & the trade
The same specialist wheel capability can support a personal vehicle transformation or become part of another automotive business's workflow.
Your car. Your finish.
From restoring tired factory wheels to completely changing the appearance of a vehicle, we help customers explore repair and finish options suited to their wheels.
- Wheel refurbishment and repair
- Colour changes and custom finishes
- Diamond-cut restoration
- Ceramic polished finishes
- Calliper and hub painting
Our workshop. Your capability.
Dealerships, bodyshops, garages and vehicle preparation businesses can use Smartcar Performance as a specialist wheel partner.
- Repeat refurbishment requirements
- Specialist wheel processes
- Vehicle preparation support
- Multiple services through one provider
- Business-to-business enquiries
Explore Smartcar Performance
Our website separates the main workshop services from finish inspiration, helping you understand both how the work is done and how the finished wheels can look.
Alloy Wheel Refurbishment
Restore worn, corroded and cosmetically damaged alloy wheels.
Explore service →Diamond Cutting
Precision CNC refinishing for compatible diamond-cut wheel faces.
Explore service →Powder Coating
Durable colour finishing across a broad choice of styles and sheens.
Explore service →Ceramic Ball Polishing
Specialist polishing for a bright and distinctive metallic appearance.
Explore service →Alloy Wheel Welding
Assessment and repair options for suitable cracked or damaged wheels.
Explore service →Wheel Finishes
Compare diamond cut, powder coat, gloss, satin, matt, custom colour and ceramic polished looks.
Explore finishes →Get to know Smartcar Performance
Clear answers about the business, its focus and how customers can work with us.
What does Smartcar Performance specialise in?
Smartcar Performance specialises in alloy wheel refurbishment, repair and finishing, including services such as powder coating, diamond cutting, ceramic ball polishing and appropriate wheel repairs.
Is Smartcar Performance part of Smartcar?
Smartcar Performance has developed from the wider automotive experience and wheel capability behind Smartcar, with a dedicated identity focused specifically on alloy wheel services.
Do you provide mobile alloy wheel repairs?
No. Smartcar Performance is workshop based so specialist machinery and controlled processes can be used where required.
Do you work with private and trade customers?
Yes. We support private vehicle owners as well as automotive trade customers such as dealerships, bodyshops, garages and vehicle preparation businesses.
Can you advise me which wheel finish to choose?
Yes. Wheel design, condition, vehicle colour and the look you want can all influence the best finish direction. Clear photographs are useful when making an enquiry.
How do I get started?
Send us details and photographs of your wheels along with the finish or repair you are considering. We can then advise on the appropriate next step.
Let's see what we can do with your wheels
Whether you want to restore an original finish, repair damage or create something completely different, start by sending us photographs of your wheels.
Request a Quote →